United States National Initiative for Consumer Horticulture: a strategic plan

L.K. Bradley, T. Bewick, E.M. Bauske, G.A. Langellotto, N.R. Bumgarner
There are many effective local, state and regional consumer horticulture programs but no national organization or vision that links efforts across the United States. As a result there has been limited success in securing federal funding and national sponsors. The National Initiative for Consumer Horticulture (NICH) has been created to develop a national strategic plan for Consumer Horticulture. In order to research stakeholder interest in and potential support of NICH, a variety of strategies were used to gather information. Face to face meetings, webinars and conference calls were conducted with participants representing different stakeholder groups. Outcomes include a defined mission, vision, core values, goals and objective for the initiative. Next steps include finalizing the strategic plan, selecting an organizational structure, and selecting leadership.
Bradley, L.K., Bewick, T., Bauske, E.M., Langellotto, G.A. and Bumgarner, N.R. (2017). United States National Initiative for Consumer Horticulture: a strategic plan. Acta Hortic. 1189, 407-410
DOI: 10.17660/ActaHortic.2017.1189.78
steering committee, gardening, funding

Acta Horticulturae