THE APPLICATION OF MANAGEMENT-TECHNIQUES IN A HORTICULTURAL ENTERPRISE

K. Leenderste
First of all I want to introduce myself to you. My name is Leenderste and I am employed as a work study officer at Valk Vegetable Nurseries at Dubbeldam. With its 12 ha (about 30 acres) glasshouses this nursery is the biggest horticultural holding in the Netherlands and it is still expanding constantly. The management techniques I will discuss are mainly used at this nursery. The results which will be mentioned later on are also collected at this nursery. I am grateful to Mr. Valk for having put at my disposal various figures.

Up till now the Dutch horticulture did hardly need such management techniques because of the fact that proceeds always exceeded the production costs, whereas foreign competition could be neglected. These facts, however, have changed the last few years, on one hand by an enormous increase of cost of production, on the other hand by a constantly growing foreign competition, resulting in a tendency of decreasing unit prices. In this way the need of good management techniques got clear. The ITT (Institute for Horticultural Engineering) at Wageningen and especially Drs. Krijgsman and Mr. Bleyenberg initiated these techniques and the first results are perceptible now. To enable you to follow the rest of my lecture better I shall give you a short description of the Valk Nurseries.

Leenderste, K. (1970). THE APPLICATION OF MANAGEMENT-TECHNIQUES IN A HORTICULTURAL ENTERPRISE. Acta Hortic. 19, 105-115
DOI: 10.17660/ActaHortic.1970.19.6
https://doi.org/10.17660/ActaHortic.1970.19.6
19_6
105-115