FACTORS AFFECTING THE COMMERCIAL SUCCESS OF A NOVEL CROP

P. Lapinskas
When planning the research and development of a new medicinal crop, the researcher must take into account the needs and concerns of the pharmaceutical buyer; be aware of the financial disadvantages faced in growing areas where competing crops are heavily subsidised; and ensure that the agrochemical products which are needed for the crop will be legally permitted in the growing area within a reasonable time and at a reasonable cost.
Lapinskas, P. (1993). FACTORS AFFECTING THE COMMERCIAL SUCCESS OF A NOVEL CROP. Acta Hortic. 333, 73-80
DOI: 10.17660/ActaHortic.1993.333.5
https://doi.org/10.17660/ActaHortic.1993.333.5
Subsidies, agrochemicals, regulation, evening primrose, Oenothera

Acta Horticulturae