THE LANDSCAPE FUNCTION OF MANGO FRUIT ORCHARDS: ANALYSIS OF SOCIAL DEMAND ON THE SPANISH MEDITERRANEAN COAST

S. Sayadi, J. López Moreno, J. Calatrava
Tropical-fruit cultivation, basically mango, anona and avocado, occupies about 15,000 ha in the Spanish Costa del Sol. The socio-economic impact at the local level is considerable both in terms of generating income as well as of landscape shaping, as in recent decades these orchards have replaced either the former poor grassy vegetation on littoral slopes or traditional woody crops, such as almond trees or vineyards, in many cases abandoned, in inland coastal valleys. This new landscape, unique in Europe, has been threatened by the massive sprawl of building developments and tourist facilities as well as by the competition for soil and water between agricultural and non-agricultural needs. In this context, it becomes important to analyze the landscapes shaping potential of mango and other tropical orchards, and to estimate their relative importance in the aesthetic preference of the society as compared to other types of landscape features existing in the area. For this, the Conjoint Analysis method has been used for a preference test performed to a sample of potential visitors to the zone, using three basic landscape attributes for which different levels were considered, as follows: (i) agricultural use of territory: (tropical flatland orchards; tropical hillside orchards; greenhouses and agricultural crops on abandoned or semi-abandoned slopes); (ii) geographic situation (sea shore or inland) and (iii) building level (Without building; traditional local building; high modern building and hotels). Afterwards, this evaluation was complemented with an estimation of a preference model for the tropical orchards as a landscape component. The results of the analyses enabled the identification of strategic lines to strengthen the landscape function of mango orchards in the area in order to foment their endogenous, integral, and sustainable development.
Sayadi, S., López Moreno, J. and Calatrava, J. (2013). THE LANDSCAPE FUNCTION OF MANGO FRUIT ORCHARDS: ANALYSIS OF SOCIAL DEMAND ON THE SPANISH MEDITERRANEAN COAST. Acta Hortic. 992, 225-232
DOI: 10.17660/ActaHortic.2013.992.29
https://doi.org/10.17660/ActaHortic.2013.992.29
tropical landscape, environmental sustainability, social preferences, aesthetic value
English

Acta Horticulturae